Ever Wonder How Our Character Buns Are Made?

There’s something undeniably special about our character buns—their cute faces, unique personalities, and delicious fillings. But have you ever wondered how they come to life, from start to finish?

The magic begins right in Carlsbad, San Diego, at our headquarters. This is where our team of skilled bun makers handcrafts each bun with care and precision. From designing each character’s face to preparing the perfect dough and stuffing them with flavorful fillings like chicken and mozerlla, beef and mushrooms, or the fan favorite, nutella! Every step is done with love.

Our process combines artistry and tradition. First, the dough is made fresh daily, then divided, shaped, and colored to match each character’s look. The fillings are carefully placed inside before each bun is steamed to pillowy perfection. Finally, the faces and details are added by hand—yes, each little smile and expression is made individually!

Behind every adorable bun is a small team of passionate artists who make sure no two buns are ever exactly the same. It’s not just food—it’s edible art.

Want to see how it’s done? Check out the video below to go behind the scenes with our bun-making team and watch the magic unfold!

Special thanks to Shane and Theresa for making this video happen.